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How to Promote a Foreign Destination in China
0 CommentsIn 2015, more than 100 million Chinese tourists crossed borders of the country to a foreign destination. Tourism companies have to know what the best destination marketing strategies are.
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Excellent Social Media Marketing Practices in China
0 CommentsGlobal brands have endeavored to play well in social media marketing in China. We hereby introduce some good cases for global marketers.
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How to Establish a Brand in China
0 CommentsWith massive population and business opportunities, China attracts a lot of foreign companies. Thus, brands should be more creative to launch interesting and inspiring campaigns in the face of fierce business competition.
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How to Do Destination Branding in China
0 CommentsDestination branding, a way to create value in the tourism industry, has been increasingly used by the destinations in China.
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The Importance of PR Strategy for Events in China
0 CommentsWhether you are hosting an event or attending one in China, you need to have a serious consideration about PR strategies.
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Social Media Marketing in China
0 CommentsSocial media is broadly used in China that any global marketer should have some knowledge about social media in China.
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Advantages and Process of Media Buying in China
0 CommentsMedia buying is vital for companies in China as it is one of the key parts in the whole advertising process in China market.
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China's Digital Marketing Trends
0 CommentsTo apply effective digital marketing strategies in China, you should be informed of some digital marketing trends.
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MICE Situation in China Market
0 CommentsChina is expected to be the most popular MICE destination, and “Green MICE” is the main trend of MICE industry in China market.
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China’s Advertising Market Entering a Transition Period
0 CommentsWith the recession of China’s economy, net advertising revenue grows slowly, but digital advertising spend is rising.
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