• 27Jul

    Some Facts and Trends of Event Marketing for 2017

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    If you want to hold a great event, your marketing efforts have to be absolutely on point. Although the world of marketing is constantly evolving, this does not mean that event marketing cannot be used to stimulate consumer’s interests and engage customers effectively. In fact, as part of an integrated marketing campaign, event marketing still plays a pivotal role by capitalizing on an initial emotion connection with your customers and utilize it to foster meaningful relationships.

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  • 17Jul

    Sport Tourism Is Gaining More Popularity in 2017

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    It’s safe to say a considerable proportion of entire tourism revenue is contributed by sport tourism, and the figure is estimated to grow in the future.

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  • 05Apr

    Importance of PR for Business

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    Today, excellent PR practices may give your business best returns with a relatively small amount of marketing budget.

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  • 03Feb

    PR Trend in 2017

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    Impacted by SEO, social media and influencer marketing, there will be a significant growth in the PR industry in 2017.

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  • 10Jan

    How to Invite Tastemakers and Influencers for PR Event in China

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    Inviting KOLs such as tastemakers and influencers is very crucial for event PR in China. Specific process includes finding them, pitching them, and staying besties with them.

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  • 24Nov

    Online Public Relation in China

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    PR (Public Relations) can help improve the brand image and online PR campaign creates bigger influence with relatively lower costs.

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  • 19Jul

    How to Be a Successful Marketing Consultant?

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    To achieve the companies' requirements and goals, the marketing consultant should have various skills and knowledge.

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