• 25May

    Current Situation and Trends of China’s TV Media Market 2017

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    Though China’s TV consumption and ad spending have decreased, TV is still the most important media for Chinese advertisers.

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  • 18May

    6 Travel Trends You Must Know in 2017

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    A brief of the big trends in outbound and inbound travel as well as some hot topics affecting the tourism sector.

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  • 11May

    Trend of OOH Advertising in China

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    The reach rate of OOH ads was the highest among all kinds of ads in China, approaching and attracting Chinese audience every day.

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  • 04May

    How SEO Strategy Was Applied in Travel Industry

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    SEO, an integral part of travel marketing strategy that can attract more travelers and help you approach your target audience.

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  • 13Apr

    5 Keys for a Successful Global Marketing Strategy

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    Some crucial factors should be taken into considerations seriously when you are doing global marketing.

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  • 07Apr

    How to Build a Brand in China Market

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    Marketing in China is vital, so you need to build your brand image and brand validation for the ultimate purpose of increasing sales.

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  • 05Apr

    Importance of PR for Business

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    Today, excellent PR practices may give your business best returns with a relatively small amount of marketing budget.

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  • 27Mar

    Reasons to Implement Digital Marketing in Business

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    Digital marketing has become a necessary way to make a brand voice heard by the mass audience, hence is highly required by any type of business.

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