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The China Market Becomes More Mobile-Oriented in 2016
0 CommentsThe Chinese mobile market continues to evolve at a remarkable pace. The final quarter of 2015 saw the Chinese smartphone market grow by 8%, the equivalent of over 117 million devices. In 2016, the market becomes more mobile-oriented.
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Four Trends in Destination Marketing in China
0 CommentsDestination Marketing in China has changed its traditional way with the fact that it has become more tourist oriented. Here below we introduce four trends in destination marketing in China.
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The Status Quo of Chinese MICE Industry
0 CommentsChinese MICE industry is becoming one of the most attractive segment markets in China with great business travel volume and business travel spending. However, one of the most awkward realities is that this industry is lacking of qualified staff who can speak English language fluently.
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Programmatic Ad Buying: the Effective Marketing Tool You Should Understand
0 CommentsProgrammatic ad buying has taken center stage for companies looking to get ahead of the trends. It will help to innovate and optimize how they reach out to and connect with potential customers and clients. China is becoming one of the largest advertising markets in the world, and programmatic ad buying holds its own unique set of challenges.
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How to Succeed in Digital Marketing in China
0 CommentsDigital marketing trends in China are very dynamic, always changing and shifting, just as in western markets. Below are some helpful tips for your 2016 resolutions.
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China All Media, Dynamic With Opportunities
0 CommentsSince China all-media landscape is extremely dynamic and complex, crossborder marketers need to understand and adapt their China marketing strategies, along with their marketing plans to the ways that Chinese audience use China all-media today, especially in terms of Chinese digital marketing.
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What Should All Media Marketer Do in Current China Media Landscape?
0 CommentsChina media landscape is rich and massive. This article introduces some information on what all media marketer should know or do in China media market to cater current Chinese audience.
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6 Steps to Become Effective Global All Media Marketers
0 CommentsWe all realize the significance of China media and China marketing strategies for global all media marketers in China. Here are 6 steps to enable global all media marketers to be reached by Chinese audience.
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5 Ways to Localize Digital Marketing in China
0 CommentsMarketing with Chinese media has transformed greatly in these years. With the rising of WeChat and Weibo, cross-border marketing can successfully localize their digital marketing in China in 5 ways.
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Social Media Marketing and SEO, Two Remedies for China Internet Barriers
0 CommentsAlong with Baidu SEO, social media marketing, like Wechat and Weibo, can remedy the shortages of China online marketing due to the incompletely open Internet.
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