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Social Media Marketing in China
0 CommentsSocial media is broadly used in China that any global marketer should have some knowledge about social media in China.
Tags: Global Marketer Social Media Marketing Social Media Social Media Users Social Media Strategy Social Media Platform Weibo WeChatRead More
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Advantages and Process of Media Buying in China
0 CommentsMedia buying is vital for companies in China as it is one of the key parts in the whole advertising process in China market.
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The Status and Trend of China's Programmatic Media Buying
0 CommentsThe development of programmatic media buying in China has become very visible over the last few years. Programmatic buying promises Chinese advertisers dramatic improvements in terms of efficiency and targeting audience.
Tags: Programmatic Buying Chinese Advertiser Programmatic Advertising Mobile Advertising Real Time Bidding RTB BATRead More
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Enhance SEO Ranking by Social Media Campaigns
0 CommentsWe always regard SEO and social media marketing as two separate powerful digital marketing strategies. However, we should recognize the significance of social media campaigns on enhancing SEO ranking in China.
Tags: Social Media Social Media Content Social Media Campaign Paid Search SEO Digital Advertising Search Engine baidu Social SiteRead More
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Programmatic Ad Buying: the Effective Marketing Tool You Should Understand
0 CommentsProgrammatic ad buying has taken center stage for companies looking to get ahead of the trends. It will help to innovate and optimize how they reach out to and connect with potential customers and clients. China is becoming one of the largest advertising markets in the world, and programmatic ad buying holds its own unique set of challenges.
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What Should All Media Marketer Do in Current China Media Landscape?
0 CommentsChina media landscape is rich and massive. This article introduces some information on what all media marketer should know or do in China media market to cater current Chinese audience.
Tags: China Media Landscape China All-media China All-media Marketing China media market Chinese audience China Media Overview China MediaRead More
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5 Ways to Localize Digital Marketing in China
0 CommentsMarketing with Chinese media has transformed greatly in these years. With the rising of WeChat and Weibo, cross-border marketing can successfully localize their digital marketing in China in 5 ways.
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Never, Never Underestimate Baidu SEM
0 CommentsCompared with SEO, SEM is usually more expensive, but it’s also faster and stable. Hence, those advertisers who have more budget should never underestimate Baidu SEM.
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Integration of Traditional Media with New Media: The Success of All Media Marketers
0 CommentsWith Chinese audiences becoming more and more savvy at mobile devices, media marketers should never forget to integrate new media marketing solutions with traditional media ones as traditional media still take the significant position nowadays in China.
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5 Steps You Should Follow to Complete Media Buying
0 CommentsMedia buying is not just about purchasing advertisement channels for your services or products, it’s more about having knowledge of your target market, their profiles, and plans or execute your media strategy.
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