• 24Aug

    The China Market Becomes More Mobile-Oriented in 2016

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    The Chinese mobile market continues to evolve at a remarkable pace. The final quarter of 2015 saw the Chinese smartphone market grow by 8%, the equivalent of over 117 million devices. In 2016, the market becomes more mobile-oriented.

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  • 23Aug

    Four Trends in Destination Marketing in China

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    Destination Marketing in China has changed its traditional way with the fact that it has become more tourist oriented. Here below we introduce four trends in destination marketing in China.

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  • 11Aug

    Social Media Marketing and SEO, Two Remedies for China Internet Barriers

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    Along with Baidu SEO, social media marketing, like Wechat and Weibo, can remedy the shortages of China online marketing due to the incompletely open Internet.

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  • 05Aug

    WeChat or Weibo? Use Two Weapons Wisely

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    WeChat marketing and Weibo marketing is nowadays the two most popular social media marketing channels in China. How to make both marketing channels effectively, you have to fully understand them.

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  • 04Aug

    China Online Marketing: Weibo, WeChat and Baidu SEO/SEM Are the Recipes

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    To success on China online marketing, WeChat, Weibo and Baidu SEO/SEM are the recipes that you cannot ignore.

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  • 03Aug

    Mutual Dialogue in Customer Communication: The Key for Today’s Marketing

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    In an ever more complex business environment, the relationship between customers and services/products’ providers leads marketing from linear approach of one-way communication to a value exchange model in which there is a two-way mutual dialogue and benefit-sharing between provider and consumer.

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