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Enhance SEO Ranking by Social Media Campaigns
0 CommentsWe always regard SEO and social media marketing as two separate powerful digital marketing strategies. However, we should recognize the significance of social media campaigns on enhancing SEO ranking in China.
Tags: Social Media Social Media Content Social Media Campaign Paid Search SEO Digital Advertising Search Engine baidu Social SiteRead More
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Introduction of Marketing Strategies in China
0 CommentsChina market has always been important to global marketers. However, it is essential to get informed of the latest marketing tools in China.
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What Should All Media Marketer Do in Current China Media Landscape?
0 CommentsChina media landscape is rich and massive. This article introduces some information on what all media marketer should know or do in China media market to cater current Chinese audience.
Tags: China Media Landscape China All-media China All-media Marketing China media market Chinese audience China Media Overview China MediaRead More
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6 Steps to Become Effective Global All Media Marketers
0 CommentsWe all realize the significance of China media and China marketing strategies for global all media marketers in China. Here are 6 steps to enable global all media marketers to be reached by Chinese audience.
Tags: All-media Marketers Digital Marketing media landscape Weibo marketing Wechat marketing China Marketing StrategyRead More
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Integration of Traditional Media with New Media: The Success of All Media Marketers
0 CommentsWith Chinese audiences becoming more and more savvy at mobile devices, media marketers should never forget to integrate new media marketing solutions with traditional media ones as traditional media still take the significant position nowadays in China.
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The 5 Biggest Influencer Marketing Trends For 2016
0 CommentsInfluencer marketing emerged seemingly overnight. Brands first started paying YouTubers for sponsorships a few years ago and now there are over half a dozen primary influencer marketing channels (YouTube, Instagram, blogs, Snapchat, Periscope, Twitter, Facebook).
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7 Steps for a Successful Content Marketing
0 CommentsBy providing valuable and relevant content to address users’ concerns, you can activate a viral marketing and gradually foster the audience’s trust and loyalty towards brands.
Tags: Content MarketingRead More
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Understand Content-driven Business
0 CommentsWhat is content? The following is the answer given by website owners 10 years ago, “Content combined with external links is at the heart of marketing”. If we follow this pivotal concept, SEO’s results would be maximized and the content we are referring to includes websites’ content, which mostly consists of words and texts.
Tags: Content MarketingRead More
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Content Marketing: How to Tell an Unforgettable Story
0 CommentsA master said: the essence of content marketing is to create bluffer. The content you generate, no matter whether it’s high quality or not, should be transmitted and shared by all means. When someone finishes reading your story and with skepticism shows no interest to take a second look at it, do you feel frustrated?
Tags: Content MarketingRead More
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How Can We Succeed in Marketing Without Sufficient Funds and Resources
0 CommentsNowadays, the costs of a marketing strategy do not necessarily guarantee its successful outcome. Therefore, economic investments on a determined campaign do not promise an effective boost in sales or customers’ satisfaction. Branding through enormous capital resources is no longer a transmission strategy that fits the current Internet era, neither can its practical results be tested.
Tags: MarketingRead More