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Marketing in China, You Must Know the Relationship Between Weibo and E-commerce
0 CommentsWeibo, a social media platform like twitter in China, released their e-commerce strategy. In Weibo, products recommendation is oriented by interests. It's a potential social platform with huge users, so Weibo is a good place for making marketing promotion in China. Don't miss it.
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Ten SEO Strategies You Must Know When Marketing in China
0 CommentsSEO is a technology that combining website optimization and media promotion. Nowadays, new media is so popular that many website owners have realized to use their websites as a we-media platform. But...
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10 Ways of China Online Marketing Promotion
0 CommentsHow to do online marketing promotion in China? Purchasing key words from SEO companies or building promotion team by yourself? Pay more attention, please. Here are ten effectiveness promotion ways for free.
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8 Skills You Need to Know about WeChat Marketing
0 CommentsHere are 8 skills that can help you do better in operating your WeChat public account, now let's see those skills together.
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Understand China Social Media Users (2015) in One Minute
0 Comments2015 is an important year in China media history. Because in this year, the time China users spent in digital media has exceed in traditional media.
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The Social Media Platforms You Must Understand for Marketing in China
0 CommentsWe used to believe the Weibo was going to out when the WeChat rising. And we also found Weibo was getting warm again when we in the dispute of where the WeChat to go. Actually, neither of these two mainstream social media platforms is going to be replaced in the near future.
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Ten Strategies of Social Media Marketing
0 CommentsMarketing through online social media, like Weibo and WeChat, has been known by many middle and small size enterprises. It can seize targeting customers and provide feedback in a more interactive and low-cost way. Many big companies are also investing in social media marketing, aiming to make breakthroughs in marketing.
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How to Do Marketing in the New Era of China Mobile Advertisement
0 CommentsVivaki China Managing Director Chen Ji believes that although mobile advertising at present is still accounted for very low proportion of Internet advertising spending, less than 10%, but...
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Internet Prophet Kevin Kelly Tell You Four New Trends of the Internet
0 CommentsSilicon valley spirit godfather, science and technology business prophet Kevin kelly arrived in guangzhou to talk his view of big Internet trends over the next 20 years.
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Knowing Your Future Customers Helps You Seize China Market
0 Comments"Post-95" is how they call the generation after 95 in China. Post-95 is the generation that grew up along with China Internet. Unlike to many people some Internet applications like online social media are new stuff, to post-95 these are part of their lives, and daily necessities.
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Five New Strategies for Online Mobile Marketing in China
0 CommentsTo break through in the mobile Internet marketing, you need not only to fully understand the Internet platform, but also to be more targeted and seize the user's attention over a long period of time.
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Knowing Customer’s Psychology Helps You Do Good in WeChat Marketing
0 CommentsFrom a psychological point of view, the effect of WeChat is significantly bigger than the influence of Weibo which is thanks to WeChat "interactive" advantage.
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Ten Trends You Must Know about China New Media Marketing
0 CommentsInstitute of journalism and communication (Chinese Academy of Social Sciences) and China social sciences academic press jointly issued the blue book " Annual Report on Development of New Media in China 2015". The blue book pointed out ten trends on the development of China new media.
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Ten Things You Must Know about China Tourism Market
0 CommentsHurun Report recently published "The Chinese Luxury Traveler 2015". This is the 4th version of the annual report. The 40 pages professional report go deep into many aspects of China high-end travel market, including travel decision making process, social media preference, travel tendency, retail and sales.
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How to Make Marketing Better in China-Precision Is Very Important!
0 CommentsWhat is the real precision marketing? The real precision marketing is to dig and meet the needs of the user, rather than simple correlation.
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How Do Offline Organizations Evolve in O2O Era?
0 CommentsWith the advance of O2O industry,O2O segments could be seen in local sub stations， and with the change of organizational goals, organizational structure has been improved again.
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The Tendency of China Mobile Payment Market
0 CommentsChina has one of the most developed mobile payment markets in the world. WeChat payment and Alipay, both have better user experience than Apple Pay, Google Wallet or Android Pay. Yet, China smartphone company has not put their source into building their own payment method. According to the current situation, we are trying to predict the development tendency in near future of China mobile payment market.
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Ctrip+eLong, Dominating China Online Travel Market
0 CommentsRecently, there are some bold actions in China online travel market. Ctrip, the leader company in this field, is trying to merge with eLong, which is the second largest player. Meanwhile, their competitor Qunar.com raises $800 million. It is worth to note that, if Ctrip merges with eLong, it might become monopoly. Ctrip is currently taking 50% of the market share. And it is investing and acquiring some leading companies in other aspects of this field like ticketing and hotel fields, trying to achieve domination.
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China Self Pickup Cabinet Market
0 CommentsOn June 6th, China leading logistic companies, like Shunfeng, Shentong, Zhongtong, etc., invested 500 million yuan to develop the Self Pickup Cabinets (SPC), which is a platform for all logistic and e-commerce companies. The size of the logistic market in China has exceeded 140 million yuan in 2013, and the estimated size of the SPC relative market is approximately 27 billion, showing enormous development potential.
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