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PR Trend in 2017
0 CommentsImpacted by SEO, social media and influencer marketing, there will be a significant growth in the PR industry in 2017.
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Mobile Marketing Strategies for Hotels
0 CommentsAs mobile technology has become seamlessly integrated into our digital lives, switching between devices to access information on the move has become a common thing. For hotels, this means that investing in mobile marketing strategies is no longer optional, but a must.
Tags: Content Marketing Global Marketers Hotels Location-based Mobile Marketing Mobile Mobile Marketing Mobile Marketing Strategies Mobile Search Ads Mobile Advertising Social Media Social Media Marketing SEORead More
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How to Invite Tastemakers and Influencers for PR Event in China
0 CommentsInviting KOLs such as tastemakers and influencers is very crucial for event PR in China. Specific process includes finding them, pitching them, and staying besties with them.
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How to Promote a Foreign Destination in China
0 CommentsIn 2015, more than 100 million Chinese tourists crossed borders of the country to a foreign destination. Tourism companies have to know what the best destination marketing strategies are.
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Excellent Social Media Marketing Practices in China
0 CommentsGlobal brands have endeavored to play well in social media marketing in China. We hereby introduce some good cases for global marketers.
Tags: Advertising Campaign Brand Awareness Digital Promotion Global Brand Global Marketer QR Codes Social Media Social Media Strategy Social Media Campaign Social Media Platform Social Media Interaction WeChat WeiboRead More
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The Importance of PR Strategy for Events in China
0 CommentsWhether you are hosting an event or attending one in China, you need to have a serious consideration about PR strategies.
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Social Media Marketing in China
0 CommentsSocial media is broadly used in China that any global marketer should have some knowledge about social media in China.
Tags: Global Marketer Social Media Marketing Social Media Social Media Users Social Media Strategy Social Media Platform Weibo WeChatRead More
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Tips of China Social Media Marketing
0 CommentsVia social media marketing in China, brands are able to spot, listen to, engage with and convert these Chinese audiences into your customers.
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How to Formulate a Digital Strategy
0 CommentsBusiness without a digital strategy are completely behind the competitors who might be using a variety of digital channels and methods to better engage with their audience.
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Rapid Growth of Mobile Advertising in China
0 CommentsMobile advertising in China has soared with a market scale of $15.82 billion and made up 22.3% of total media ads spending in China in 2015.
Tags: Mobile Advertising Media Ads Advertising Marketing Advertising China China Market Social Media Ads SpendingRead More