2017 CHINA MEDIA OVERVIEW – OOH
English
In recent years, OOH has grown rapidly in China. It has become the third largest advertising media following TV and online media in China.
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2017 CHINA MEDIA OVERVIEW – OOH
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2016 China Market Overview – OOH
English
In recent years, OOH has grown rapidly in China. It has become the third largest advertising media after TV and Internet in China. In the past, major types of OOH ads included road sign and spray painting post. However, OOH ads have evolved into more types today, such as electronic screen and digital sign.
Download:
2016 China Market Overview – OOH
Summary
Preview
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Trend of OOH Advertising in China
0 CommentsThe reach rate of OOH ads was the highest among all kinds of ads in China, approaching and attracting Chinese audience every day.
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