2017 CHINA MEDIA OVERVIEW – OOH

English

In recent years, OOH has grown rapidly in China. It has become the third largest advertising media following TV and online media in China.

Summary

In the first half of 2017, among all the forms of OOH ads, the growth of video media’s rate card was the highest. Website industry spent most in OOH ads among all industries, while the growth rate of software and beverage industry’s expenditure on OOH ads was the highest and the lowest respectively.

Preview

China Marketing Agency

Based on the deep insights of Chinese markets, our marketing services will help to expand your business in China.
  • China All-media Marketing

    Beyond Summits Ltd is a leading all-media China marketing agency, offering one-stop total marketing solutions.

  • CROSS-BORDER MARKETING & GLOBAL MARKETING

    Helping you connect your brands with international consumers & clients.

  • CHINA DIGITAL MARKETING, SOCIAL MARKETING & MOBILE MARKETING

    We’re a leading digital, social and mobile marketing agency in China.

  • CHINA ADVERTISING & MEDIA BUYING

    As the leading advertising agency, offering professional services of global media buying, advertising creative and production.

  • DESTINATION MARKETING & DESTINATION BRANDING

    Providing professional services of destination marketing & branding to both international and China domestic destinations

  • MICE

    We offer MICE services from venue finding, hotel accommodation to the complete management of your event.

  • Event & PR

    We offer comprehensive services of online and offline event, EPR and TPR.

  • China Marketing Consultant

    Providing Chinese consumer insight, China market research and China marketing strategy consulting services