• 13Sep

    Which Direction Shall Marketers Target at for Enhancing Mobile and Internet Advertising?

    0 Comments

    Mobile advertisement is no longer something new, but the trend of this field in the coming years is still there to be explored and discovered. On the basis of the current situation about mobile advertising industry, four directions in regard to the potential promotional platforms are highlighted with detailed analysis by the author, in an effort to direct the marketers to be an insightful decision-maker.    

    Read More
  • 10Sep

    A Guidance May Help Your Enterprise Do WeChat Marketing and Operation in China

    0 Comments

    There are several enterprises own their WeChat public accounts, with confusion together. Then how to do WeChat marketing exactly? May you’ll find answers as below.    

    Read More
  • 09Sep

    Four Laws Help You Take a Mass of Users and Traffic from WeChat

    0 Comments

    Why some Apps tipped the social internet directly after entering the markets? What is the red dividend will provide from social internet? And how do we take a mass of traffic and users away from WeChat? There are four laws to answer these questions in a new book called Social Dividend2.0: Tipping immediately.  

    Tags:
    Read More
  • 01Sep

    What's the Next Step of WeChat after Reaching 600 Million Users

    0 Comments

    Tencent second quarter earnings in 2015 showed that the monthly active users are over 600million. The simple growth number cannot meet the Tencent expectation of capital markets. But the $80billion valuation may not overestimate WeChat’s possibility in future.     

    Tags: WeChat
    Read More
  • 27Aug

    PR Director of JD.com : How to Overturn E-marketing

    0 Comments

    E-marketing is embracing a new era. Under this new background, we can’t stay in the front if we still follow the traditional marketing way, let alone hit the users. How should we deal with it? I think there are seven key words are extremely pivotal.  

    Tags:
    Read More
  • 23Aug

    Target Marketing on New WeChat Ads Platform

    0 Comments

    To the advertisers for the medium and small size enterprises, the WeChat open some oriental functions. As far as I known, there are only some basic orientations like city, sex, age, phone system and so on. With the further operation, its functions must be more abundant. People familiar with the function, oriental accurate choice almost decides the cost of the advertisement. How much will waste and how much will earn back is quite clear to them.

    Read More
  • 23Jul

    Aging-people Meet New Media, What Would Happen?

    0 Comments

    In recent years, More and More aging-people learned to connect kids through WeChat, showing their travel photos in friends circle, even ordering taxi on APP. They have greatly interests in social connect, reading or shopping.

    Tags: New Media
    Read More
  • 09Jul

    Alipay VS WeChat-How Does Alipay Overturn the World Through Scenario-based Payment

    0 Comments

    In the middle of this week, the latest update of Alipay shocked everyone in China mobile payment community. In this update, Alipay released two critical function modules, merchants and social. People believe that it has combined all three keys of mobile Internet: social, payment and O2O.

    Read More
  • 05Jul

    8 Skills You Need to Know about WeChat Marketing

    0 Comments

    Here are 8 skills that can help you do better in operating your WeChat public account, now let's see those skills together.

    Read More
  • 02Jul

    The Social Media Platforms You Must Understand for Marketing in China

    0 Comments

    We used to believe the Weibo was going to out when the WeChat rising. And we also found Weibo was getting warm again when we in the dispute of where the WeChat to go. Actually, neither of these two mainstream social media platforms is going to be replaced in the near future. 

    Read More
Pages