• 12Jul

    Do You Really Know Media and Marketing in Digital Era

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    Now we have come into digital era, the decision-making procedure of consumers has also changed. But it does not mean that the traditional way has been out of date. We believe it means the traditional media should play its new role along with new media in this digital era.

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  • 07Jul

    QQ Public Platform Will Change Your China Marketing Strategy

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    It is said that QQ, the dominating instant message application in China, is going to release its own public account platform. Since almost everyone in China has a QQ account, people believe there will be a huge opportunity coming with the QQ public account platform. However......

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  • 07Jul

    Marketing in China, You Must Know the Relationship Between Weibo and E-commerce

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    Weibo, a social media platform like twitter in China, released their e-commerce strategy. In Weibo, products recommendation is oriented by interests. It's a potential social platform with huge users, so Weibo is a good place for making marketing promotion in China. Don't miss it.

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  • 06Jul

    Ten SEO Strategies You Must Know When Marketing in China

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    SEO is a technology that combining website optimization and media promotion. Nowadays, new media is so popular that many website owners have realized to use their websites as a we-media platform. But...

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  • 05Jul

    8 Skills You Need to Know about WeChat Marketing

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    Here are 8 skills that can help you do better in operating your WeChat public account, now let's see those skills together.

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  • 02Jul

    The Social Media Platforms You Must Understand for Marketing in China

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    We used to believe the Weibo was going to out when the WeChat rising. And we also found Weibo was getting warm again when we in the dispute of where the WeChat to go. Actually, neither of these two mainstream social media platforms is going to be replaced in the near future. 

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  • 01Jul

    Ten Strategies of Social Media Marketing

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    Marketing through online social media, like Weibo and WeChat, has been known by many middle and small size enterprises. It can seize targeting customers and provide feedback in a more interactive and low-cost way. Many big companies are also investing in social media marketing, aiming to make breakthroughs in marketing.

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  • 30Jun

    How to Do Marketing in the New Era of China Mobile Advertisement

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    Vivaki China Managing Director Chen Ji believes that although mobile advertising at present is still accounted for very low proportion of Internet advertising spending, less than 10%, but...

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  • 28Jun

    Knowing Customer’s Psychology Helps You Do Good in WeChat Marketing

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    From a psychological point of view, the effect of WeChat is significantly bigger than the influence of Weibo which is thanks to WeChat "interactive" advantage.

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  • 25Jun

    Ten Trends You Must Know about China New Media Marketing

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    Institute of journalism and communication (Chinese Academy of Social Sciences) and China social sciences academic press jointly issued the blue book " Annual Report on Development of New Media in China 2015". The blue book pointed out ten trends on the development of China new media.

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