-
How would you start marketing in 2016? (1)
0 CommentsIn 2015, technology remains the leading role shaping the world. However, some marketers feel confused about the current marketing environment. What did marketers gain after 2015 and where should they go in 2016?
Read More
-
Experience of Product Marketing Plan
0 CommentsA strategy of clear thoughts is directly linked to specific tactics, and those tactics directly bring fate upon our actions. The meaning behind the term ‘marketing’ lies on the added value it brings to enterprises and brands through the use of innovative thinking. However, if its philosophy and strategies remain unchanged, the potential value it could offer will definitely be undermined.
Read More
-
Valuable Insights on How To Succeed in Marketing
0 CommentsWhat kind of understanding do we exactly need to guarantee successful marketing outcomes? Insights are defined as viewpoints obtained through digging in customers potential requirements, which are similar, but not same, as market research. Knowing your customers doesn’t mean that you can persuade them to purchase your products. This article attempts to offer some guidance to marketers and related professionals by suggesting four insights from classical cases studies.
Read More
-
How Can We Succeed in Marketing Without Sufficient Funds and Resources
0 CommentsNowadays, the costs of a marketing strategy do not necessarily guarantee its successful outcome. Therefore, economic investments on a determined campaign do not promise an effective boost in sales or customers’ satisfaction. Branding through enormous capital resources is no longer a transmission strategy that fits the current Internet era, neither can its practical results be tested.
Read More
-
Optimize APP Marketing in the Era of Mobile Internet
0 CommentsWith the era of mobile Internet arriving unannounced, APP marketing highlights as a new way to increase the output of brand’s content and decrease the time and efforts spent.
Read More
-
Microblog E-commerce VS WeChat E-commerce
0 CommentsIn pace with the rising of E-commerce, this article is aimed at comparing the marketing effects of the two commonly used social platforms: Microblog and WeChat, so as to give further guidance to select the most appropriate and valuable online channels that benefit both the marketers and the suppliers.
Read More
-
Marketing in a Personalized Way
0 CommentsPersonalized business plays a more important role in a world that is bursting with innovative information and interactive networking. Under this circumstance, it is urgently required to perform a research on the personalized groups who are highly acceptable to the new things that are springing up in China, in a bid to facilitate the marketers to maximize the effect of marketing.
Read More
-
The Truth You Have to Know about Marketing in Micro Era
0 CommentsAbstract: Internet seems more open from blogger era to new media era, while people’s voice right more concentrated.
Read More
-
Which Direction Shall Marketers Target at for Enhancing Mobile and Internet Advertising?
0 CommentsMobile advertisement is no longer something new, but the trend of this field in the coming years is still there to be explored and discovered. On the basis of the current situation about mobile advertising industry, four directions in regard to the potential promotional platforms are highlighted with detailed analysis by the author, in an effort to direct the marketers to be an insightful decision-maker.
Read More
-
A Guidance May Help Your Enterprise Do WeChat Marketing and Operation in China
0 CommentsThere are several enterprises own their WeChat public accounts, with confusion together. Then how to do WeChat marketing exactly? May you’ll find answers as below.
Read More
