• 14Sep

    五大理由告诉你社交大咖对于旅游营销的重要性

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    社交媒体革新了每个从事营销的产业,当然旅游业也毫不意外。从探究旅游目的地到探究预订行程,分享行程,在互联网时代,社交大咖活动起到了至关重要的作用。73%的人需要从Facebook,  Instagram和Twitter上参考旅行建议及旅行感悟。而超过一半的用户说Twitter在选择旅行品牌这个方面帮助到了他们。    

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  • 14Sep

    The Truth You Have to Know about Marketing in Micro Era

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    Abstract: Internet seems more open from blogger era to new media era, while people’s voice right more concentrated.    

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  • 13Sep

    Which Direction Shall Marketers Target at for Enhancing Mobile and Internet Advertising?

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    Mobile advertisement is no longer something new, but the trend of this field in the coming years is still there to be explored and discovered. On the basis of the current situation about mobile advertising industry, four directions in regard to the potential promotional platforms are highlighted with detailed analysis by the author, in an effort to direct the marketers to be an insightful decision-maker.    

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  • 10Sep

    A Guidance May Help Your Enterprise Do WeChat Marketing and Operation in China

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    There are several enterprises own their WeChat public accounts, with confusion together. Then how to do WeChat marketing exactly? May you’ll find answers as below.    

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  • 10Sep

    The New Edition of China Advertisements Law: Things You Must Know When Doing Marketing in China

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    The New Edition of China Advertisements Law, which was seen as the most severe ads law in the history, issued in September 1st. Except making some rules of the product and service progress more precise, it also referred to the word ”spokesman” many times. As a big event in the ads circle, adman must make a research on those new laws.    

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  • 09Sep

    Four Laws Help You Take a Mass of Users and Traffic from WeChat

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    Why some Apps tipped the social internet directly after entering the markets? What is the red dividend will provide from social internet? And how do we take a mass of traffic and users away from WeChat? There are four laws to answer these questions in a new book called Social Dividend2.0: Tipping immediately.  

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  • 07Sep

    How to Embrace Mobile Marketing

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    Mobile internet is the most popular field currently. No other products can like smart phones penetrate into various of markets in such amazing speed. It is a great chance for marketer to contact their customers anytime with this new device.    

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  • 01Sep

    What's the Next Step of WeChat after Reaching 600 Million Users

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    Tencent second quarter earnings in 2015 showed that the monthly active users are over 600million. The simple growth number cannot meet the Tencent expectation of capital markets. But the $80billion valuation may not overestimate WeChat’s possibility in future.     

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  • 31Aug

    Four Important Things for Online Radios Have to Do to Attract Users

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    With the popularization of mobile internet, the traditional media markets are on the decline, TV, print media even broadcasting are included. But the prosperity of automobile industry brings the second chance for broadcasting’s development.  

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  • 30Aug

    Four Tips to Engage Chinese Social Media Users

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    Does your company relish the idea of tackling overseas markets? China has more than 618 million internet-connected citizens. China’s market is hungry for new exciting products that speak to China’s cultural sensibilities. But how can your company or organization reach Asia with effective social media marketing?

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