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电视
德国媒体市场研究
Chinese
电视在德国全媒体中占据了最具重要的位置，主要体现在较高的接触率和广告支出两个方面。尽管德国的互联网普及率达到近90%，但其社交媒体渗透率较欧洲其他国家相比偏低，主要原因是德国严谨和低调的态度。
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德国媒体市场研究
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