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Adventure Travel Landscape for 2017
0 CommentsAdventure travel is one of the fastest growing categories among tourism – one of the most rapidly growing sectors in the world. More countries in the world are prioritizing adventure travel to boost market growth, because they believe adventure travel can bring ecological, cultural, and economic value.
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Several Ways to Help You Stand out in Destination Marketing
0 CommentsDestination marketers should keep pace with the trend or new technology to stand out from the fierce competition.
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6 Travel Trends You Must Know in 2017
0 CommentsA brief of the big trends in outbound and inbound travel as well as some hot topics affecting the tourism sector.
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How SEO Strategy Was Applied in Travel Industry
0 CommentsSEO, an integral part of travel marketing strategy that can attract more travelers and help you approach your target audience.
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A Few Destination Marketing Trends in 2017
0 CommentsIn 2017, some traditional marketing strategies will continue to work well for the brands while a few new tactics will also be of great values.
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Challenge and Opportunity of Destination Branding
0 CommentsDestination marketers and managers are facing the challenges and opportunities in destination branding.
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How to Assess Place Branding
0 CommentsPlace branding has increasingly become an integral part of local and regional economic development strategies with the backdrop of global competition for business investment.
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Digital Marketing Trends for Travel Industry in 2017
0 CommentsAccording to Statista, by 2019, the online travel industry is forecasted to grow to 762 billion U.S. dollars. Global marketers should bear in their mind that three important digital marketing trends will shape the travel sector in 2017.
Tags: Big Data Digital Marketing Destination Global Marketers Multi-channel Marketing Multi-Media Online Travel Online Booking OTA Social Media Marketing Travel Virtual Reality VRRead More
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A New Form of Destination Marketing in China
0 CommentsIn the last 1 or 2 years, destination marketing has seen the rise of the fan economy, the rapid growth of We-media and the diversification of internet advertising, which has brought a new way of thinking about the industry.
Tags: baidu Destination Destination Advertising Destination Marketing Organization DMO Internet Marketing KOL China WemediaRead More
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How to Promote a Foreign Destination in China
0 CommentsIn 2015, more than 100 million Chinese tourists crossed borders of the country to a foreign destination. Tourism companies have to know what the best destination marketing strategies are.
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